Partnership expands access to MLS GO resources, including two new initiatives in the MLS
GO PLAY FUND & MLS GO PLAYBOOK, to over 100,000 recreational youth soccer players
NEW YORK (Tuesday, April 30, 2024) – Major League Soccer today announced partnerships with leading United States Youth Soccer (USYS) state associations Cal North Youth Soccer Association and New Jersey Youth Soccer with MLS GO, the youth recreational soccer program of MLS, to support access to, participation in, and the growth of soccer for children across the country.
Collectively, these associations service over 100,000 youth recreational soccer players and hundreds of clubs that have established recreation programs in their communities. Through these partnerships, organizations from both state associations can apply to be MLS GO league operators and receive access to MLS GO programming and resources, including MLS-branded MLS GO uniforms and benefits from their local MLS clubs, the New York Red Bulls and Philadelphia Union for New Jersey and the San Jose Earthquakes for Cal North.
“Partnering with Cal North and New Jersey Youth Soccer Associations is a testament to the vision of both
organizations and the top-tier resources MLS GO can provide,” said Kyle Albrecht, Vice President of MLS GO. "We look forward to continuing to grow the game at the grassroots level and increase participation and access
to soccer through these partnerships and the implementations of the MLS GO PLAY FUND and MLS GO
PLAYBOOK.”
Among the resources available to the state associations, as well as MLS GO league operators and individual MLS GO players, is the MLS GO PLAY FUND, an annual financial commitment from MLS to help offset seasonal costs such as equipment and facilities. The PLAY FUND will continue to ensure as many children as possible can participate in youth recreational soccer programs and advance MLS GO’s objective of removing economic barriers to play.
RCX Sports, the leader in creating accessible, inclusive youth sports experiences, will facilitate all applications for the MLS GO PLAY FUND via its philanthropic arm, the RCX Sports Foundation. MLS GO league operators can apply for support annually while individual MLS GO athletes will be able to apply prior to the start of each season. RCX also facilitates similar financial support programs for other professional sports leagues’ recreational programs.
“The MLS GO PLAY FUND is a continued commitment by Major League Soccer to do our part to ensure that any child that wants to play soccer can,” said Sola Winley, MLS Executive Vice President, Chief Engagement and Inclusion Officer. “Through this initiative, MLS GO leagues will now have the opportunity to include and introduce more players to their program and the sport by removing cost as a potential barrier to access.”
Additionally, MLS announced the launch of the MLS GO PLAYBOOK, a free-to-access coaching resource available via desktop on the MLS GO website. The PLAYBOOK is split into six age-specific, interactive manuals that give coaches a basic understanding of the physical, mental, technical, and tactical development of children between the ages of 4 and 14 and specific areas of focus for each age group. The MLS GO PLAYBOOK will be available on mobile through the TeamSnap app and in the MOJO app, with exclusive benefits for all MLS GO league operators.
The curriculum includes hundreds of fun, age-appropriate training exercises and session-by-session practice plans for coaches and players between the ages of 4 and 14.
“We are excited to launch the MLS GO PLAYBOOK as a resource that increases access to youth soccer coaching materials and aids in MLS GO’s mission of improving participation in recreational soccer by players from all backgrounds and genders,” said Fred Lipka, MLS Vice President of Player and Youth Development. “The curriculum encourages steady development for both players and coaches while creating an enjoyable soccer experience.”
The MLS GO PLAYBOOK was developed by MLS in collaboration with NANOCOM, a leading European company in soccer content.
What They’re Saying
“NJ Youth Soccer is aligned with MLS GO’s mission and that is why this relationship is a priority,” said Evan Dabby, Executive Director of New Jersey Youth Soccer. “Both NJYS and MLS GO are eager to grow participation at the youth level in an inclusive and affordable manner. We look forward to working together to build our soccer community and cultivate a lifelong passion for the game.”
"Cal North is proud to partner with MLS GO to continue bringing inclusive and affordable youth recreational soccer to communities in Northern California," said Marley Wilson, Cal North Executive Director. "We are excited to work with MLS and the San Jose Earthquakes to further develop community and passion through soccer at the grassroots level with MLS GO’s top-tier resources for players and coaches across all levels.”
“At RCX Sports, everything we do is dedicated to improving accessibility and inclusion to youth sports for athletes everywhere,” said RCX Sports CEO Izell Reese. “The MLS GO PLAY FUND breaks down barriers to entry for kids across the country who want to get involved with one of the world’s most popular sports, soccer, and RCX is proud to work with MLS through MLS GO to help create a new generation of youth soccer players.”
“Coaches are the backbone of any team, and at TeamSnap, we are committed to empowering them with the resources to feel confident and supported,” said Peter Frintzilas, CEO of TeamSnap. “We are thrilled to partner with MLS GO and Major League Soccer to make the MLS GO PLAYBOOK accessible to our millions of daily users, further revolutionizing coaching and player development.”
Additional Resources
• Cal North Youth Soccer Association and New Jersey Youth Soccer member organizations can apply to
be an MLS GO league operator starting today via the MLS GO “Start A League” portal, here.
• MLS GO league operators and players, as well as participating programs from Cal North and NJYS,
can begin applying for the MLS GO PLAY FUND on the MLS GO website, here.
• The MLS GO PLAYBOOK will be free to access on desktop through the MLS GO website here.
• The MLS GO PLAYBOOK will be available on mobile through the TeamSnap app and in the MOJO
app, with exclusive benefits for all MLS GO league operators.
Multimedia Assets (Please Credit: MLS Communications)
• Photo assets of MLS GO players and MLS-branded MLS GO jerseys are available here.
• Download photo and video assets of the MLS GO PLAYBOOK in action here.
• MLS GO mascot photo assets here.
• MLS GO club logo assets here.
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About Major League Soccer
Headquartered in New York City, Major League Soccer – celebrating its 29th season in 2024 – features 30 clubs throughout the United States and Canada, including a new expansion team in San Diego that will debut in 2025. All MLS, Leagues Cup, and select MLS NEXT Pro and MLS NEXT matches can be watched through MLS Season Pass, available on the Apple TV app on Apple devices, smart TVs, streaming devices, set-top boxes, and game consoles, and the web at tv.apple.com. MLS Season Pass features the most expansive and accessible lineup of programming ever for MLS fans. For more information about MLS, visit mlssoccer.com. For more information about the Apple TV app, visit apple.com/apple-tv-app.
About Cal North Youth Soccer Association
Cal North is the original youth soccer organization in Northern California, who has served generations of players, coaches, leagues, and clubs with storied histories since 1969. Cal North is a member of a much larger soccer community, and as a member, you are also a member of this world community. Players register to play with one of the more than 200 clubs or leagues formed by Cal North. Through affiliation, our leagues and clubs are also members of US Youth Soccer, US Soccer, and US Futsal. US Soccer, along with over 197 other national soccer organizations, are members of FIFA, the Federation Internationale de Football Association. FIFA serves as the international governing body for soccer and US Soccer has been a member since 1913. Together, local, national and international organizations form a family of support for the young soccer players of Cal North.
About New Jersey Youth Soccer
New Jersey Youth Soccer, a 501(c) (3) organization affiliated with U.S. Youth Soccer and the U.S. Soccer Federation, is comprised of more than 100,000 players from 5 to 19-years-old; 10,000+ coaches; and thousands of volunteers. Members collectively support the sport of soccer through training, practice, competition and the spirit of good sportsmanship. The association features recreational and travel soccer programs at multiple skill levels; Olympic Development Programs (ODP); tournaments including the National Championship Series; coach and referee training and certification programs; and TOPSoccer, a program for children with disabilities.
About RCX Sports
RCX Sports is the premier youth sports experiences business, running and operating leagues, camps, combines, tournaments, and events. Working directly with professional leagues, national governing bodies, and sports-centric businesses, such as MLS, NFL, Jr. NBA, MLB, NHL, and NAIA, RCX is committed to improving the accessibility and inclusivity of sports by creating opportunities for all athletes to play. For more information, visit rcxsports.com.
About RCX Sports Foundation
The RCX Sports Foundation works to develop, promote, and implement diversity and inclusion in youth sports as the non-profit arm of RCX Sports. The foundation focuses on expanding youth sports opportunities so all children can experience athletics in a safe, welcoming, and inclusive environment. Sports for all.
About TeamSnap
TeamSnap is home to the largest online community for everything youth sports. It is consistently rated the No. 1 sports management platform by its loyal audience of more than 25 million youth sports coaches, administrators, players, and parents and over 19,000 sports organizations—across more than 100 different types of sports and activities. The leading sports-tech company offers consumer brands innovative new ways to connect with passionate youth sports audiences from across the globe. It is currently in high-growth mode, expanding its footprint toward becoming THE platform and marketplace for all things youth sports. TeamSnap Impact is the company's initiative aimed at enhancing the lives of kids by creating a world where youth sports programs are accessible and equitable for all. For more information, visit the TeamSnap website, and follow the company on Instagram, LinkedIn and Twitter.